Hi, my name is Evelyn.

I make immersive experiences, build tactile objects, and choreograph social interactions.

Hi, my name is Evelyn.

I make immersive experiences, build tactile objects, and choreograph social interactions.

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American Express, InRhythm

Goldman Sachs, Sapient Razorfish_


Senior User Experience Researcher and Strategist, Managing UX Research and Integration 

Global Website Business and Consumer | Web and Mobile Acquisition

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Goldman Sachs, Sapient Publicis

UX Interaction Design and Strategy on Complex Screens & Flows
Enterprise Software | Web Application

Enterprise Software
Web Application
UX Design, Interaction, Strategy, Research on Complex Screens & Flows

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Accessibility: QA WCAG 2.0 Level AA, UX Design and Research post-launch Interations
Launch New Websites and Intranet

New Websites and Intranet
Digital Accessibility QA for WCAG 2.0 Level AA, and UX Research Project

Team: NYC DOE Division of Instructional and Informational Technology 

Launch the New Websites and Intranet meeting WCAG and 508 standards: QA'ed external facing and internal websites and documents for launch. Adjusting Information Architecture, Content Development, and Copywriting for Usability.

UX Research: Post Launch Strategy and execution, writing and running User Feedback sessions involving Usability, Interviews, and Group Sessions. Analysis led to specific DOE internal Deliverables and proposed methods for iterative cycles in order to prioritize the users within a government bureaucracy. 

Team: NYC DOE Division of Instructional and Informational Technology 

Launch the New Websites and Intranet meeting WCAG and 508 standards: QA'ed external facing and internal websites and documents for launch. Adjusting Information Architecture, Content Development, and Copywriting for Usability.

UX Research: Post Launch Strategy and execution, writing and running User Feedback sessions involving Usability, Interviews, and Group Sessions. Analysis led to specific DOE internal Deliverables and proposed methods for iterative cycles in order to prioritize the users within a government bureaucracy. 

UX Design for Dashboard and Workflow Redesign
BtoB and BtoC Web Application

Dashboard and Workflow Redesign, Built with Dev Team

Design with Development
Working closely with Dev Team to build a visualization of complex 7 stage process for each part and an overview of all the parts, combining project planning and the logistics of manufacturing.

Democratizing Innovation
Inventaprint offers a workspace for inventors/innovators to communicate and plan to manufacture and manifest their multi-part physical products. We tailored the design for overviews and intuitive communication and understanding for first time users. 

Design with Development
Working closely with Dev Team to build a visualization of complex 7 stage process for each part and an overview of all the parts, combining project planning and the logistics of manufacturing.

Democratizing Innovation
Inventaprint offers a workspace for inventors/innovators to communicate and plan to manufacture and manifest their multi-part physical products. We tailored the design for overviews and intuitive communication and understanding for first time users. 

UX Design of Minimal Viable Product and Validating Business Model
iOS Mobile App

iOS app
Validate Business model with Research and Create Minimal Viable Product

ScapadeBlack

Connecting travelers to locals

How do we participate in understanding
different cultures? Do we welcome new people to our home?

Validated the prevailing desire to meet with locals while traveling, connecting through shared interests.

Identified target users' habits and needs. Leading to a redesigned product offered a more understandable onboarding.

Sequenced search and matching filter that felt more secure and specific to travelers' and hosts' interests, rather than a swiping model.

Connecting travelers to locals

How do we participate in understanding
different cultures? Do we welcome new people to our home?

Validated the prevailing desire to meet with locals while traveling, connecting through shared interests.

Identified target users' habits and needs. Leading to a redesigned product offered a more understandable onboarding.

Sequenced search and matching filter that felt more secure and specific to travelers' and hosts' interests, rather than a swiping model.

Case Studies and Other Projects

Muji, case study

MUJI, case study
Evoking the In-Store Experience, Responsive Web from Desktop to Mobile

Research Muji User and Brand to Redesign Web-Responsive experience

muji

Amplified the MUJI feeling

Prioritzing video content, simplifying navigation and information architecture and copy, redesigning checkout more cohesive single screen, and increasing accessibility.

Amplified the feeling of a Muji in store experience
Prioritzing video content, simplifying navigation and information architecture and copy, redesigning checkout more cohesive single screen, and increasing accessibility.

Etsy, case study
Feature Integration for Seller and Buyer, iOS app

Integration of Customize Feature based on User Research

EtsySilver

Brought Etsy back to it's roots of hand-made products through "customize" feature

Incorporated a new customize badge for buyers to identify products.

Took a 13-screen process of listing a product down to 3 screens.

Gave the seller and buyer more intuitive communication and up front specifications within product listing.

Brought Etsy back to it's roots of hand-made products.

Incorporated a new "customize" badge for buyers to identify products.

Took a 13-screen process of listing a product down to 3 screens.

Gave the seller and buyer more intuitive communication and up front specifications within product listing.

Wikipedia, case study
Proposal, Proof of Concept, UX Research and Design, Mobile App

Transforming Wikipedia into quick courses.

Tailored Learning through crowd-sourced content. Another way to contribute to Wikipedia knowlege base. Follow the core values of Wikipedia to create a new intelligent course strucutured for personalized learning.

 

Transforming Wikipedia into
quick courses.

How can learning be tailored to our needs?
Can people learn new ideas easily using crowd sourced Wikipedia content, and contribute more habitually to that knowledge base?
 

Edible, self-initiated project
Considering a system for food redistribution, Concept, Research, to Wireframes

Self-initiated Project, from Research to Wireframes 

edible

How might we decrease the amount of edible food thrown in landfills everyday and encourage composting and donation?

Use service design models to test paper prototype an app that provides access to composting and donation services.

The delightful aspects of this app, the recipe and food alert features, are prioritized as composting and donation can seem like a chore. 

People love donating food, and love easy composting; this app also help businesses connect with local.

Challenge
Use system design models to test paper prototype an app that provides access to composting and donation services.